Sega’s Third Annual ‘Make War Not Love’ Community Event Coming

Sega today announced that Make War Not Love 3, the third annual Relic vs Creative Assembly community event, will commence on February 14th at 1pm EST and run until 1pm EST, February 20th. Company of Heroes 2 has come out victorious against Total War in the previous two years and the RTS titles will lock horns again as the Company of Heroes 2 community takes on the Total War: Attila community. This year however, a new challenger is entering the fray. The Warhammer 40,000: Dawn of War II community will bring their multiplayer skills to the contest, thus completing the bill for the RTS triple threat match up and the bloodiest Make War Not Love line-up yet.

All you need to do to take part is play your chosen game as much as possible during the contest. To give new players an incentive to join the action, Total War: Attila, Company of Heroes 2 and Dawn of War II will all be available to buy at 75% off for the duration of the contest and will be available to play for free from February 18th until February 20th at 4pm EST.

Points, or in this case percentages, mean prizes and all matches/skirmishes completed in each game will be tallied up and then weighted using a formula that would make even Alan Turing’s head spin. Every 48 hours throughout the contest, the community in the lead will unlock a selection of games from Sega’s back catalogue to download for free, in addition to some bumper discounts for other Sega titles.

The winning community at the end of the contest will unlock a piece of content specific to their game to download for free. If Company of Heroes 2 win, it will be Company of Heroes 2 – The British Forces, if Dawn of War II wins, it will be the Tau Commander for Dawn of War II: Retribution and if Total War: Attila wins, an as yet unannounced, brand new piece of DLC will unlock. These prizes will be available to download once the contest has concluded.