U.S. Nintendo Sales Top $250M from Thanksgiving to Cyber Monday

Nintendo Switch set two new records from Thanksgiving to Cyber Monday: It became the best-selling Nintendo console in U.S. history for that five-day period, surpassing even Wii sales. Nintendo Switch also had its best-selling week ever in the United States. According to Adobe Analytics, Nintendo Switch was among the most-purchased items online on Thanksgiving Day and the overall top-selling video game product online for the Black Friday-Cyber Monday time period. Strong demand resulted in shoppers buying more than $250 million in Nintendo products from Thanksgiving through Cyber Monday, according to Nintendo’s internal sales figures.